And I’m not going to talk about the cost of life insurance
I just looked up the top 5 life insurance blogs on Google. Everyone of the talked about reducing the cost of insurance. I guess they assumed that life insurance is just cost and not substance. So if you only want to talk about price, run over there. Most of the blogs are pretty generic, come to us we sell cheap insurance.
Instead let’s talk about getting married..? I’m not talking you to your spouse, I wasn’t invited to the wedding anyways. Let’s talk about you and your insurance company. Most people think of buying insurance similarly to buying groceries or anything we might head to the mall for. But really, buying insurance is more like going on a date and settling down and getting married. You see, just like you, insurance companies come with their own little quirks. Let’s take a big insurance carrier like Banner Life for instance. This guy is really strong in the term market, but doesn’t have a whole life plan to save his life. He likes blood pressure control and allows blood pressure medication into his best class. Plays nice with slightly overweight people, even diabetics. But you get him around a private pilot, man does he get cranky!
So imagine I’m Joe Pilot and I stroll into the mall looking for a brand new shiny life insurance policy. I wander over to the Banner store, and pick up a life insurance policy off the display and take it to the checkout. Boy am I in for a surprise. I’m leaving the place feeling slightly violated over the price and completely disgusted with shopping for insurance.
This is most people’s perception of buying life insurance. Instead, this should be a more actual portrayal.
You wander into a dating agency and they ask you some simple questions about your lifestyle and things you have done in the past. Based on this they setup a series of short dates with a select group of similarly interested people. You meet somewhere quiet without any need to rush and talk over things. One person is more intriguing and clicks more than the rest. You arrange to talk again, answer questions, get to the bottom of each others expectations. Guess what, that is more like how shopping for life insurance should be.
If you have any questions feel free to call me, I’ll set you up on a date with some insurance i think you might like. 866-823-4789

